Privacy Policy
How we collect, use, and protect your information.
Last Updated: April 17, 2026
Your privacy matters to us. This policy explains how Serena Cura collects, uses, and protects your personal information when you visit our website or use our services.
1. Information We Collect
1.1 Information You Provide
When you submit forms on our website, we may collect:
- Contact Information: Name, email address, phone number, mailing address
- Application Details: Date of birth, veteran status, current living situation, emergency contacts
- Housing Preferences: Desired location, program interests, living assistance needs
- Referral Information: Details about individuals you refer to our services
- Property Information: Property address, type, condition, and rental terms (for partner inquiries)
- Benefits Information: Current benefit enrollment (Medicaid, Medicare, SSI, SNAP, VA benefits)
- Medical/Accessibility Needs: Conditions requiring accommodation or assistance
- Uploaded Documents: Files submitted with applications or partner inquiries
1.2 Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address and approximate geographic location
- Browser type, device type, and operating system
- Pages visited, time spent, and referring URLs
- Date and time of visits
2. How We Use Your Information
We use the information we collect to:
- Process and respond to your inquiries, applications, and referrals
- Determine eligibility for our housing and support programs
- Contact you regarding your application, including follow-up calls, emails, and text messages
- Coordinate care and services with your consent
- Communicate important updates about our programs and services
- Improve our website, services, and client experience
- Comply with legal obligations and regulatory requirements
- Protect the safety and rights of our clients, staff, and community
3. Information Sharing
3.1 We Do NOT Sell Your Information
Serena Cura will never sell, rent, or trade your personal information to third parties for marketing purposes.
3.2 When We May Share Your Information
We may share your information only in the following circumstances:
- With Your Consent: When you have explicitly authorized us to share information
- Service Providers: With trusted partners who assist in delivering our services under strict confidentiality agreements
- Legal Requirements: When required by law, court order, or government regulation
- Safety Concerns: When necessary to protect the safety of our clients, staff, or the public
- Business Transfers: In the event of a merger, acquisition, or sale of assets
4. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including SSL/TLS encryption, access controls, and secure database storage.
While we strive to protect your information, no method of transmission over the Internet is 100% secure.
5. Data Retention
We retain your personal information only for as long as necessary:
- Inquiries/Contact Forms: Up to 2 years after resolution
- Applications: Duration of program enrollment plus 5 years
- Partner Inquiries: Up to 3 years after last active partnership
- Website Analytics: Anonymized after 90 days
You may request deletion at any time by contacting info@serenacura.com.
6. Cookies & Tracking
Our website uses minimal first-party cookies for essential functionality and anonymous analytics. We do not use third-party advertising cookies or tracking pixels.
7. Your Rights
You have the right to access, correct, delete, or request restriction of your personal information. Contact us at info@serenacura.com or call 215-433-5559.
8. Children's Privacy
Our services are directed to adults. We do not knowingly collect personal information from children under 13.
9. Third-Party Links
Our website may link to third-party websites. We are not responsible for their privacy practices.
10. Email Communications
When you submit a form, you will receive an automatic confirmation email and follow-up communications. You may opt out of non-essential communications at any time.
11. Changes to This Policy
We may update this policy from time to time. Changes will be posted on this page with an updated date.
12. Contact Us
Serena Cura
6132 Lansdowne Ave, Philadelphia, PA 19151
Phone: 215-433-5559
Email: info@serenacura.com
Need help? If you have concerns about how your information is being handled, please contact us immediately.